There’s a bunch of limiting beliefs in the music industry that I hear almost every day in some way, shape or form. And the sad truth: they’re simply not true.
In 2018, the global revenue growth of the music industry was 8.1% with total revenue of over $17.3 billion. Quite impressive numbers. Go take a look in there.
People are willing to pay for musicians. It doesn’t matter if this is through streaming, merchandise, shows, or whatever. If you want to sell your music, simply find out how.
What is important though is that there are enough people that love listening to great music. And we have over 7 billion people on earth. For example, if you only had 1,000 true fans that would pay you 100 bucks each per year, you already had an income of 100k. This is 0.00001% of the world’s population. There’s an audience for every niche.
Of course, you have to spend money. But you don’t have to invest hundreds of thousands of dollars to promote a single, EP or album. There are so many options for you to build your own release strategy that works best for you, with your audience, in your niche, with your network.
And yes, you need time, too. If you really want to do something, you simply do it. You don’t need anyone telling you. You don’t need any fancy apps, systems or gadgets. You just do it. Have you ever heard of Parkinson’s law? It’s basically saying that every project needs as long as you give it time. For example, if you want to have an EP recorded, mixed, and mastered until next year, you will finish it next year. But if you want to have it ready next month, you will find a way to get there. Trust me.
Oh, and don’t tell me you’re too old or too young for this. Who cares how old you are? If you make great art, only haters care about your age.
By the way, you are you. Nobody can copy you. You are unique. Even though there might be other artists with a similar style, they don’t have the same lyrics, melodies, ideas, personal background, appearance, etc. as you. Don’t get distracted by people telling you the market is over-saturated. People don’t know how to market themselves. That’s all.
Lastly, there’s also the common thought that your music isn’t good enough to release yet. Why? If you don’t release it, you will never know. And if you need help with something like mixing or planning a release strategy, you can always hire an expert to get the best possible results.
So let’s wrap this up. Here’s a list of limiting beliefs:
- I can’t make a living in the music industry
- I can’t sell my music
- I can’t build an audience for my niche
- I can’t do anything without millions of followers
- I can’t successfully promote my music without a huge budget
- I can’t build my music career within the time I have
- I can’t enter the music industry with my age
- I can’t stand out in this over-saturated market
- I can’t produce music that’s good enough to put out
Hit reply and tell me, what is your strongest limiting belief, and what are you going to do about it?