Month September 2019

Last week I told you about a band that I attended life at a festival. This band managed to let me wondering who they are, and to this day I don’t know – even though several people reached out to…

Every mixing client I have says one thing: I want to grow my fanbase. If that’s you, keep on reading. Many independent musicians try advanced methods and (deceptive) tactics to get more fans. Be it content creation, paid marketing, street…

You are probably stumbled across a sales page. In the online marketing world, sales pages are used to convert leads into customers. In other words: listeners into fans that buy from you. For example, you land on a page where…

I had the chance to look into a Facebook business account. The artist had like 20 campaigns running. With endless ad sets and so many different ads. Hard to get any picture. Not even speaking about the big picture here.…